COFEK

COFEK exists to be believed by people who have already been misled by somebody else. That makes a website’s job unusually narrow and unusually strict: state what the federation does, make its positions findable, and put nothing on the page that cannot be stood behind.

It also rules out most of what a redesign normally reaches for. Stock photography of happy consumers, claims about impact, figures with no source. Here each of those costs more credibility than it buys.

Information architecture first. What the organisation publishes, who it is for, and how somebody arriving mid-complaint finds the one page that helps them.

The design system runs from a single token block, so the federation can be restated or re-branded without a rebuild. That matters for an organisation whose identity is older than its website and will outlive it.

Built static to begin with, with structured content staged behind it as the editorial load grows. Shipping the simpler thing first suits a publishing rhythm that is irregular by nature.